Terms & conditions

If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern Brand Purist’s relationship with you in relation to this website. If you disagree with any part of these terms and conditions, please do not use our website.

The term ‘Brand Purist’ or ‘us’ or ‘we’ refers to the owner of the website whose registered office is 1st Floor, Healthaid House, Marlborough Hill, Harrow, Middlesex, HA1 1UD. Our company registration number is 08253263, registered in England & Wales. The term ‘you’ refers to the user or viewer of our website.

Please contact us if you have any questions about these terms.

The use of this website is subject to the following terms of use:

Changes

The content of the pages of this website is for your general information and use only. It is subject to change without notice.

Accuracy

Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.

Liability

Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.

Licensed content

This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions. All trademarks reproduced in this website, which are not the property of, or licensed to the operator, are acknowledged on the website.

Links to other web sites

From time to time, this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).

Cookies

A cookie is a small file placed on your computer's hard drive. This website uses cookies to monitor browsing preferences as outlined in our Cookie policy.

Governing Law

Your use of this website and any dispute arising out of such use of the website is subject to the laws of England, Northern Ireland, Scotland and Wales.

Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.


Copyright and trademarks

Copyright © 2012-2023 Brand Purist Ltd. All rights reserved.

The Brand Purist name and logo mark are trademarks of Brand Purist Ltd.

All contents of this website, including the trademarks and the Brand Purist logo and any software on this website are protected by intellectual property rights and other related rights. No part of this website may be reproduced in any form (electronically or otherwise) without the prior consent of Brand Purist Ltd.

10 principles for good branding

The branding principles as seen on the About page of this website are the intellectual property of Brand Purist but can be shared under the Creative Commons CC BY-NC-ND 4.0 International License.

  • Attribution — You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.

  • NonCommercial — You may not use the material for commercial purposes.

  • NoDerivatives — If you remix, transform, or build upon the material, you may not distribute the modified material.